SAAS Trial Management

One of the excellent ways to allow your customers trial your SAAS product before they make a commitment is offering a free trial. In this manner you give your customers an idea of the advantages you provide over your competitors. However simply providing a free trial is not enough. Play it right, and you can enhance the conversion immediately.

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Factors to Consider while Managing your SAAS Trial

Blow given are the factors to consider while managing your SAAS trial

Duration of the trial

Most of the trials range within 7–30 days, some even longer. You can customize your trial period as per your customers. Do the research on the perfect trial time for your customers.

Credit Card Information

Most of the services request the credit card information of customers while registering for the trial. As per a study, asking for card information of customer lessens their chance of registering for the trial.

Access to All Features

Allow your customers freely test your product. Various services are liable to provide a limited trial that does not confer access of customer to the whole set of features available. This may help customers not being able to know how your product actually works.

Leads Who Don’t Convert

Normally, users who register for your trial may not subscribe to your product. It does not mean that they are not interested in your product; it may mean that they do not need it currently. Persistently engaging and understanding their needs may help you to convert them in future.

Trial Ending Reminders

ChargeMonk allows you to send out the automatic emails before the end of a trial and take the advantage of the opportunities of an upgrade. In addition to this, you can set up the web-hooks also, automate the procedure and forget about it.

Managing your SaaS trial is not easy and you need subscription software like ChargeMonk that helps you make subscription management easy for you.


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